Intensive Bootcamp · 5 days

Launch Lab — 5 days to test your startup idea

In 5 days, turn your idea into a first solution tested by real users.

Check that your idea answers a real need, find the right people to speak to, build a first version, and test it in the field.

No need to wait months to find out whether you are heading in the right direction.

I'm joining the Bootcamp See the program

+350

projects supported

5 days of executionTested by real usersFrom idea to test

Builders working on testing their startup idea with real users

Days

Do you recognize yourself?

DO YOU RECOGNIZE YOURSELF?

« I have an idea, but I don't know if anyone would pay for it. »

You believe in the potential of your idea, but you don't yet know whether the people you want to help really feel that need.

« I've been building for months and nobody uses my product. »

You develop, you tweak, you add features… but the users still don't come.

« My MVP is ready, but I can't get my first users. »

You wonder whether the problem is marketing, the product, or simply the people you are trying to reach.

Launch Lab helps you understand what's blocking you before you keep investing time and money.

The real risk

A GOOD IDEA IS NOT ENOUGH

You can have an idea that seems excellent.

But if it doesn't answer a problem people genuinely want to solve, they will have little reason to use your solution.

And that's often how you end up with:

several weeks of work;
a product already built;
money spent;
a lot of effort;
but very few users.

Before building more, you need to answer simple questions:

1Does this problem really exist?
2Who runs into it the most?
3How do these people solve it today?
4Are they ready to test, use, or pay for a better solution?

Launch Lab helps you go and find those answers from real people.

What you will check

WHAT YOU WILL CHECK

THE PROBLEM

Do people really live the problem you want to solve?

You will understand whether it is important, frequent, or urgent enough to push someone to look for a solution.

THE RIGHT PEOPLE

Who really needs your solution?

You will stop trying to talk to “everyone” and identify the people most concerned by the problem.

THE PROOF

How do you know whether your idea really interests anyone?

Not only because the people close to you say: “That's a good idea.”
You will go looking for more concrete signals:

ConversationsTestsUsageInterestWillingness to payFirst customers

The goal is simple:

Stop guessing and start learning directly from the market.

The journey

THE 5-DAY PROGRAM

1Day 1

Access the opportunities

Clarify the problem you want to solve, the market, and the people concerned.
Use real data and observations to identify the opportunities worth exploring.

At the end of the day:

You know which problem to explore and with whom.

2Day 2

Validate & select

Go and talk to the people concerned.
Test what you believed to be true.
Compare their answers, their habits, and their needs.
Then pick the lead that shows the most potential.

At the end of the day:

You know which idea deserves to go further.

3Day 3

Build your MVP

Turn your idea into a first version someone can actually try.
No need to spend weeks developing.
You can use no-code, AI, or a deliberately simple version of your product.
The goal is not to have a perfect product.
The goal is to have something to test.

4Day 4

Test with real users

Put your MVP in real hands.
Observe how users react.
Look at what they understand, what they use, and what blocks them.
Then improve your product with their real feedback.

At the end of the day:

You have your first signals about what works… or doesn't.

5Day 5

Pitch & opportunities

Present your project and what you learned during the first four days.
Structure your pitch.
Prepare the next steps.
And start opening doors toward:
Customers • Partners • Support programs • Future Studio ecosystem

Explore

Validate

Build

Test

Launch

I'm joining the Bootcamp

What comes next

AFTER 5 DAYS, YOU MUST KNOW WHAT TO DO NEXT

Launch Lab is not here to tell you that your idea is necessarily good.

The market can show you that you need to:

CONTINUE

The first feedback is encouraging. You can move forward.

ADJUST

The need exists, but your product, your target, or your approach have to evolve.

CHANGE DIRECTION

You discover a more interesting opportunity than the one you first imagined.

STOP

The signals are not good enough to keep investing.

Discovering early that an idea has to change can save you weeks or months of work.

Testimonials

WHAT THEY TOOK AWAY FROM IT

Ideas tested. Decisions made. Projects moving forward.

To be completely transparent, at the time I had just paid for a 100,000 F training course that, in hindsight, wasn't really worth it given my financial situation back then. So I wanted to be careful with my spending and avoid investing again without being sure of the value I would get out of it. Then I started applying some of the advice and strategies you were sharing, and they began to pay off. As for the 5 days, that is exactly what made me think. I found the length quite short to go from an idea to an MVP. So I asked myself: if everything has to happen in 5 days, what is really the key? And I came to understand that the priority had to be getting out in the field and talking to customers.

Belvino Hondokodo

LinkedIn profile

Localpay connects tenants, landlords and craftspeople on a single platform. Flexible payments, certified contracts, simplified management.

Guerin AGOSSADOU

Localpay

View the solution

Wilson started from a real-world problem to launch his project. He iterated several times in a short space of time, adapting to market feedback.

Wilson Abodunrin

LinkedIn profile

Who is it for?

LAUNCH LAB IS FOR YOU IF…

You already have an idea and you want to know whether it is worth developing.
You are currently building a product but you lack feedback.
You already have an MVP but few or no users.
You want to avoid losing several months going in the wrong direction.
You want to move quickly from idea to test.
You can be a founder, developer, no-code builder, employee, or simply someone carrying a project you want to seriously test.

The offer

CHOOSE YOUR SUPPORT

Full access

Launch Lab Bootcamp

15,000 FCFA

One-time payment

Get access to the complete five-day journey to turn your idea into a concrete project, build a first version, and test it with real people.

Access to the five-day Bootcamp
Access to all program content
Practical exercises on your own project
Launch Lab resources, materials, and tools
Step-by-step method
Build a first MVP
Prepare user testing
Structure your pitch and next steps

I'm joining the Bootcamp

Full program access after payment confirmation.

Optional

Session with a mentor

10,000 FCFA

1 hour of individual coaching

Stuck on a step? Hesitating on a decision? Want an outside perspective on your project?

The session lets you work on a specific difficulty with a mentor.

One hour with a mentor
Analysis of your project or the obstacle you are facing
Answers to your questions
Personalized feedback
Concrete recommendations
Define your priority next actions

Book my coaching session

Coaching is not mandatory and is not included in the Bootcamp price. It can be booked separately depending on your needs.

Impact

THE FACES BEHIND THE PROJECTS

Launch Lab does not just change ideas — it changes trajectories. Meet the people who lived it.

Launch Lab workshop worksheet: framing the problem with the Who / What / Where structure.

Launch Lab workshop worksheet: business model, revenue streams and trust system.

FAQ

FREQUENTLY ASKED QUESTIONS

Is 5 days really enough?

Yes, to test the essential elements of your idea. Not to build a whole company. In five days you can already check the problem, talk to your target, create a first version, and start testing it. The goal is not to come out with a perfectly developed startup. The goal is to find out much faster whether you are heading in the right direction and what to do next.

I work or I study. Can I follow the program?

Yes, but you need to set aside time to apply the exercises. Launch Lab is not just content to watch. A large part of the program consists of going to talk to people, building, and testing. The more you execute, the more you learn.

I already have an MVP. Can Launch Lab still help me?

Yes. If your product exists but few people use it, the problem is not necessarily missing features. You may need to check: whether you are solving the right problem; whether you are talking to the right people; whether your product really answers what they are looking for. Launch Lab lets you revisit those points before you keep building.

I haven't built anything yet. Can I take part?

Yes. If you already have an idea or a problem you want to solve, you can start. The program is precisely designed to help you test before spending too much time building.

Do I need to know how to code?

No. Your MVP mainly needs to let someone understand, try, or use your idea. Depending on your project, you can use no-code, AI tools, or a very simple version of your solution.

I'm already in another support program. Is this useful?

Yes, if you need to work quickly on validating and testing your project. Launch Lab is a short, practical sprint. It can complement a longer program, as long as you have enough time during the five days to apply the exercises.

My budget is limited. Should I take the coaching?

No. The complete Bootcamp costs 15,000 FCFA. The individual coaching at 10,000 FCFA is entirely optional. You can follow the whole Launch Lab journey without booking an extra session.

Will Launch Lab help me find funding?

Launch Lab is not a fundraising program. Before looking for funding, the goal is above all to show that: the problem exists, people are interested, and your product is starting to get real reactions. That evidence can then make your project more credible with partners or funding programs.

Will I definitely get my first customers?

No. Launch Lab helps you go after your first users, testers, or customers, but no program can guarantee that someone will buy your product. The market may also show you that your idea needs improving before people are ready to pay. And it's better to find that out early.

What if I discover my idea doesn't work?

You haven't failed. You have just avoided spending several months moving in a direction that doesn't work. You can then: adjust the idea • change target • revisit the problem • test a new lead.

The right reflex

YOUR IDEA DESERVES TO BE TESTED BEFORE YOU SPEND MONTHS ON IT.

In 5 days, turn it into a first solution and put it in front of real users.

Observe what they do.Listen to what they say.Learn.Then decide what's next.

I'm joining the Bootcamp